Header Bidding
Unlock Higher Ad Revenue Effortlessly
Are you curious about what makes header bidding so valuable for online publishers?
Header bidding is an advanced programmatic advertising technique that lets publishers simultaneously offer their ad inventory to multiple ad exchanges. This real‑time competition among advertisers drives higher bids, boosting your ad revenue and overall website profitability.
Maximize your ad earnings and elevate your publishing strategy with header bidding. Explore the possibilities with JustBaat AI.
Key Features
Open Auction Process
Header bidding enables an open auction where multiple advertisers bid on the same ad space simultaneously, boosting competition.
Increased Competition
With access to several ad exchanges, publishers experience greater competition among advertisers, increasing the chances of higher bids.
Flexible Integration
Header bidding works with most ad setups and seamlessly integrates into your existing website.
Higher Revenue Potential
More bidders lead to stronger competition, often resulting in higher earnings for publishers.
How it Works
Tag Implementation
Add a small script, also called a header bidding “tag,” to your website’s header section to activate header bidding.
Auction Process
When a user visits your site, the header bidding tag sends ad requests to multiple ad exchanges simultaneously. Advertisers bid for the available ad space.
Ad Serving
The ad with the highest bid wins the auction, and it is displayed in real-time helping publishers secure maximum revenue per impression.
Benefits
Increase Ad Revenue
Header bidding creates a competitive environment that drives higher bids and maximizes overall revenue.
Improve Ad Performance
Through open auctions, publishers can display higher-quality, more engaging ads that improve user experience.
Maximise Fill Rates
By tapping into multiple ad exchanges, publishers can reduce unfilled ad slots and maximize fill rates.
Flexibility and Control
Publishers have full control over their ad inventory. They can select which ad exchanges to include and customize the auction process.
Get Started Today
JustBaat AI makes header bidding simple and effective for publishers. Our platform provides easy integration, expert support, and advanced optimization tools helping you increase ad revenue, improve fill rates, and enhance overall ad performance.
Unlock your website’s full monetization potential with JustBaat AI
